zapp NextOffice - 2004
2004 - Ogilvy Advertising Agency.
Zapp is one of the leading mobile telephony providers in Romania. Their promotion NextOffice introduced a mobile Internet solution to the seaside visitors during the summer of 2004. Ogilvy was assigned to find an appropriate medium to communicate the freedom of movement and this was done under the slogan "Get an Office with Seaside View".
The presentation stands had to take in account the Zapp Brand-Identity, the location, the targeted visitors and the timespan of the campaign, as well as the budget and some minimal office equipment. 3 stands with different sizes were built for 3 sepparate locations.